Workforce & Demographics

All data represents an aggregate of both Lead and Deadwood.

Demographics

  • Total Population: 4,394
  • Population (Female): 49%
  • Population (Male): 51%
  • Proportion of population 18-64: 65.3%
  • Proportion of population 65+: 17.85%
  • Median Age: 49.3

Source: South Dakota Dashboard, U.S. Census Bureau American Community Survey 2011-2015 estimates.

  • Percent veterans: 13%

Source: 2015 Census Business Builder Regional Analyst Tool

Workforce Data

  • Proportion of Adults Working: 74.9%
  • Percent of adult population with some college or associate's degree: 30.5%
  • Percent of adult population with bachelor's degree: 23%

Source: South Dakota Dashboard, U.S. Census Bureau American Community Survey 2011-2015 estimates for both Lead and Deadwood

  • Average travel time to work: 17 minutes

Source: 2015 Census Business Builder Regional Analyst Tool

Quality of Life

  • Median Household Income: $28,645

Source: 2015 Census Business Builder Regional Analyst Tool

  • Homeownership rate: 70.5%
  • Average housing value: $158,185
  • Average monthly owner cost (with a mortgage): $621
  • Average housing rent: $522
  • Total per capita consumer expenditures: $24,233

Source: 2015 Census Business Builder Regional Analyst Tool

The Tools You Need
The Lead-Deadwood area is near the geographic center of the United States. It’s close to major transportation routes such as Interstate 90 and the Ports to Plains route from Canada to Mexico. We have a well-educated workforce, and our people know the value of hard work.